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This week in my blog about Vancouver artists, I bring you Kristina Fiedrich. She graciously accepted our offer to illustrate our debut cover and is one of our featured contributors of in the first issue

When I first met Kristina at Vancouver’s Oddball, she was dressed in a feather headdress and had lips like glossy cherries.

Kristina Fiedrich, feather headdress and all. The Opulence Ball 2009. Photograph by Brandon Gaukel
Kristina Fiedrich, feather headdress and all. The Opulence Ball 2009. Photograph by Brandon Gaukel.

I was captivated, and thought, ‘who is this girl? And why are we not friends yet?’ When I asked mutual friends about her, I discovered that Kristina is so much more than girl with great stems—she is a brilliant artist.

I had the pleasure of collaborating with her on our cover, while getting to know Kristina more and understand her work better.

For the blog, we talked Sad Mag, illustration, and how her hometown Kamloops just doesn’t do it for her.

Sad Mag: Tell me how you ended up in Vancouver from Kamloops?

Kristina Fiedrich:Via the Coquihalla Highway.

Sad: Does Kamloops and the interior still influence your work today?

KF: I don’t feel that growing up in Kamloops has ever had any bearing on my work. In fact, there is only one place in the Thompson Okanagan that ever influenced me, and that’s Salmon Arm; not the town itself, but the fact that my grandmother lived there. I grew up idolizing my grandmother, and the memories I have from our time together have really stuck with me. I sometimes use imagery from those moments to express a sense of curiosity, openness, fragility, and disconnect.

Sad: Tell me about your collaboration with me. Did you take your references from my photo or the subject Isolde?

KF: In this case, I think the photograph and the subject are one and the same—that speaks to the talent of the photographer. [Brandon: I gush!] When I saw the photograph, I thought, “Oh my god, I’m going to ruin this man’s work.” Having met Isolde once, or at least been in her presence, I had an idea of how I wanted to make the cover look, without seeing the other half of the collaboration. Working more-or-less blindly appealed to me and the freedom you—as the photographer—and Sad Mag gave me, was at once exciting and effing terrifying. I haven’t, as of yet, seen the finished piece. I’m waiting with bated breath for the results.

Sad: What do you think of drawing in the art world today?

KF: I think it’s really exciting; the possibilities for creativity are endless. I’d like to think that we are part of a generation of artists and creatives who believe that anything goes. Drawing is a medium that has never gone out of style, or dropped out of favour, it just doesn’t always get the attention it deserves. Over the last few years, there is a resurgence of interest in art shows, graphic design, fashion illustration, digital media and museum retrospectives. There is such a variety achieved with drawing: the mark-making, the tools, the surfaces… all you have to do is pick up Vitamin D, and it’s all right there. Drawing is beautiful.

Autopsy from Kristina's solo show at the Rise Collective Gallery

Autopsy from Kristina’s solo show at the On The Rise Artist Artist Collective.

Sad: Who are some of your favourite visual artists?

KF:Kiki Smith, Marcel Dzama, Egon Schiele, Marlene Dumas, Amy Cutler, Paul Klee, Ai Yamaguchi, Yoshitomo Nara, Michael Sowa, Jo Ann Callis, Henry Darger, Peter Doig.

Sad: Any show or gallery that you enjoyed going to in the past summer?

KF: Well, if i were a shameless self-promoter, I would say my favorite show was my own (Back to the Drawing Board, On The Rise Artist Artist Collective). But, to be fair, I also enjoyed Karin Bubas’ show With Friends Like These… at the Charles H. Scott Gallery, and seeing Cai Guo-Qiang’s piece Inopportune: Stage One at the SAM.

Sad: Summer has escaped us. What are you highlights of the summer? If not one thing you regret missing this summer? Or something that you feel was lacking from your summer?

Elephant. Illustration by Kristina Fiedrich.
Elphant. Illustration by Kristina Fiedrich.

KF: Some highlights from the summer: my first FUSE event at the VAG (May 2009). I was blown away by the turnout and the performances. Why haven’t I gone to this event before? I also went to the Decemberists concert at the Vogue Theatre. Some regrets from this summer: not getting enough work done. I had this Big Plan to get all kinds of art work finished. Where does the time go?

Sad: What are some things you are looking forward to this season? Movies, books, art shows?

KF:I haven’t been watching many movies lately, but I did happen across an advert for a movie starring Adam Goldberg called (Untitled). That’s so PoMo, I just have to see it. I’m reading Merleau-Ponty’s Phenomenology of Perception, in an attempt to make myself smarter. So far I think it’s having the opposite effect. I also bought Art Now Volume 3, and it promises a “cutting edge collection of today’s most exciting artists.” I’m expecting to be in Volume 5…6 at the latest. As for art shows, I’m looking forward to seeing Anna Plesset’s new show Headlines at the Jeffrey Boone Gallery, and attending the Cheaper Show.

Sad: What are you working on?

KF: I’m working on a couple pieces for friends, as well as a new portfolio of work for my upcoming application to Emily Carr’s MAA program. I’m also working on growing out my hair.

Come to our launch tomorrow and say hello to Kristina. She is a visual force to reckon and a beauty.

-Brandon

RIP Patrick Swayze.
RIP Patrick Swayze.

We just got a message from DJ Jef Leppard:

“THIS JUST IN. To commemorate Patrick Swayze (RIP)… I’m going to mix in songs from the movie Dirty Dancing, and we will all dance to them. For real. See you soon!!!”

Sad Mag is getting ready for Thursday. We are sad that Patrick Swayze is gone but we will dance in his honour. We will see you on the 17th, at the Anza Club. Come early, see the magazine and stay late and dance.

Sad Magazine makes its smashing debut on Thursday, September 17 at the ANZA club in Vancouver, BC. Join us for a night of drag, great music, and cheap drinks!

Thursday, September 17, 2009
ANZA Club, #3 West 8th Avenue (@Ontario)
8:00 p.m. to late!
$5—$10 suggested donation

     Paper as Laura sees it. Photography by Laura Nguyen
Paper as Laura sees it. Photography by Laura Nguyen

My first insight into the visual team of Sad Mag‘s first issue is Laura Nguyen. Laura spent a morning in Molo’s Design studio in Gastown and photographed the team working away. Her photos can be found accompanying Stacey McLachlan’s interview with the Molo group in issue one of the magazine. Her clean and simple aesthetic makes her one of Vancouver’s up-and-coming food photographers. She is also and amazing cook, and can score you the best Vietnamese food in the city. I urge you to check out her commercial portfolio online: www.lnphoto.ca

Laura photographed some web exclusive photos for sadmag.ca and I sat down with her and chatted about her work, Sad Mag and how her summer went.

Pauline Kong's sculpture. Photography by Laura Nguyen
Pauline Kong's sculpture. Photography by Laura Nguyen

Sad Mag: Why do you photograph still life?

Laura Nguyen:I shoot still life because the combination works. I enjoy making ordinary objects beautiful. My mind just sees and understands how to manipulate and shoot still life more than any other subject. Plus, it’s fun!

Sad: What drew you to Sad Mag?

LN: Sad Mag is the perfect showcase for introducing the new crop of amazing artists and writers the city has to offer. There are so many talented people here that need an outlet like Sad Mag to introduce themselves and their work.

Sad: What do you think of food photography today?

LN:That it is taking over the world. It definitely has grown and gained popularity with the success of things like food blogs and flickr. It also has become a separate category of photography itself, not just merged in with commercial photography. Visually it has evolved from mostly simple clean high key images to having more variety with bold, sexy colours or moody, contrast lighting.

Sad: Who are some of your favourite visual artists?

LN: I admit I usually don’t pay as much attention to the artist as the art itself. However I do follow the works of John Kernick, Matt Armendariz, Lara Ferroni, and Tracy Kusiewicz.

Sad: Any show or gallery that you enjoyed going to in the past summer?

LN:I will shamefully admit I didn’t attend any shows this summer. [Brandon: No shame, Laura, no shame.)

Sad: Summer has escaped us. Highlights of the summer summer? If not one thing you regret missing this summer? Or something that you feel was lacking from your summer?

LN: My summer was pretty fantastic. Highlights being my first completed new years resolution ever which was to create my new website (it took 8 months but it still counts!) and learning how to swim. The water and I didn’t start off great together but seriously, now I think it’s the best thing ever.

Follow Laura on Flickr and check out her new work.

-Brandon

The editorial concept for Sad Mag can best be summed up as “be surprising.” We wanted young writers and visual artists to draw on their own personal interests and experiences to produce content for the magazine, so the concept hasn’t been difficult to achieve.

Want to know about a gypsy musician / vintage store owner and her role in the development of Main Street in the last 15 years? We’ve got that. How about, what a Chinese immigrant thinks about life and perserverence? Yup. Got that, too.

Nobody is asking Chinese immigrants what they think of life. The piece that opens the magazine, “A Good Life,” was written and photographed by Justin Mah and Jimmy Hsu (respectively). The friends and roommates frequent the laundromat of their interview subject, Jessie Li, a few blocks from their basement apartment in Burnaby.

Jesse Li at work. Photography by Jimmy Hsu.
Jesse Li at work. Photography by Jimmy Hsu.

It’s an exquisite piece. The first of the submissions we received, “A Good Life” was the first affirmation that our vision of publishing uncommon writing could be achieved.

I’ve said it before, but the kinds of writing young people are going to produce is necessarily different from that of more established folks. Young people eek it out at minimum wage, share apartments with friends, and rent in the dodgy areas that allow for paying rent and having enough left over for beer. We use laundromats.

Jessie Li shares that she’s seen some hard times.

“I was once at the peak of my life, then suddenly lost everything one day. It’s determination, I think, determination that kept me going—just thinking on the bright side. When problems come up, just face it and don’t give up. One should be hardworking, kind and honest; this is my personal philosophy.”

Keep your head up. Work hard. Don’t give up.

The difference between this article and something you might read on economic hard times elsewhere is simple, and it’s this: established writers, skilled and connected as they may be, don’t hang out in laundromats. And I think we’re missing out on something really important as a society by relying exclusively on politicians and talking heads to give us moral guidance in times like these.

I’d rather speak to Jessie Li.

So, that’s our deal. We want unexpected, uncommon writing from young people—experienced or not. If you’re thinking of developing a pitch for Sad Mag, follow these three simple steps first:

  1. Grab onto an issue or a topic that interests, even obsesses you. I’m super interested in the prevalence of burlesque among hipsters. What’s the deal with the sudden popularity of faux-suppressed sexuality?
  2. Consider how this issue or topic affects you personally. What about your position in life makes your take on the issue particularly interesting? My roommate started taking burlesque classes last month, and now it’s all nipple tassels and feather boas. She says she feels more confident, but I’m not so sure. As a feminist, can I endorse boobie shaking as a confidence-booster?
  3. Do some research. How can you feed your interest, teaching yourself and others through some quality time in the library, and out on the streets talking to people? I’m going to do some research on the history of burlesque dancing, interview my roommate and her dancing friends, and what the hell, take a class myself. It’ll give my writing some spice, or good jokes, at least.

Then bombs away to info@sadmag.ca and we’ll chat about making it a fit for the magazine.

Keep writing,
Deanne

Our pre-presss proofs. Say that three times.
Our pre-press proofs. Say that three times. Blurred for the surprise element.


Sad Mag
is launching its first printed issue in one week! The proofs look fantastic, the colors floated off the page, and the CMYK looked stark. The magazine is going to be a beauty to hold in your hand. Vancouver’s Rhino Press did a fantastic job. And did we mention that is is printed on FSC-certified paper? It is printed on sustainable forest paper. Good for the environment, good for us. Good for you.

The founders of Sad Mag are going to be posting on sadmag.ca at least once a week. Being the creative director of Sad Mag, my blog will be bringing you visual art, inspirations, sneak peeks into the design of the magazine, and interviews with Vancouver’s raw visual talent.

Stay tuned this week for interviews with two of our photographers and our cover artist!

-Brandon

cbcsadmag
Profile on National Radio. The buzz is on.

Thank you to everyone who was planning to listen to today’s interview on On the Coast. Unfortunately, CBC changed their programming at the last minute and cancelled their interview with Sad Mag. Another time! Stay tuned.

The whole city is talking about Sad Mag! The little magazine that could caught the attention of CBC Radio. Tune in to Radio One’s On The Coast at 4:10pm on Wednesday, September 2 to hear Sad‘s Editor in Chief Deanne Beattie in conversation with Stephen Quinn. They’ll be talking about magazines, the launch party, and the summer of Sad.

By your computer? Stream the show online.
If you’re on the road, listen in at 88.1 FM or 690 on your AM dial.

headshot-1

Sad Mag‘s Creative Director, Brandon Gaukel, was featured this week by Xtra West as “one to watch.” Congratulations, BG!

Check out Brandon’s interview with man-about-town Sean Horlor, on making it as a photographer, his creative philosophy for Sad Mag, and nudie dance parties here.

Sad Mag throws good parties. Photograph © Lon Garrick.

Sad Magazine makes its smashing debut on Thursday, September 17 at the ANZA club in Vancouver, BC. Join us for a night of drag, great music, and cheap drinks!

Thursday, September 17, 2009
ANZA Club, #3 West 8th Avenue (@Ontario)
8:00 p.m. to late!
$5—$10 suggested donation

The event features musical performances by our cover star and feature story, Isolde N. Barron, DJ sets by Jef Leppard and DJBJ vs. Lonny Gaga, and art installations from Vancouver’s best emerging visual artists.

The event is a fundraiser, so come early, stay late, and bring your friends. Sad Mag loves you.

RSVP on Facebook.